Hospitality SaaS, Sydney
SiteMinder
Sydney · Founded September 2006
Quick read
SiteMinder (ASX: SDR), a hospitality SaaS company, was founded in 2006 and is headquartered in Sydney, Australia. It runs the leading hotel commerce platform, supporting over 39,000 hotels across 160 countries and processing more than 120 million reservations worth over US$50 billion annually. Its two main products are the SiteMinder Platform for mid-to-large hotels and Little Hotelier for small accommodation providers.
Key facts
- Founded
- September 2006
- Founders
- Mike Ford, Mike Rogers
- Employees
- 1247
- Sectors
- saas, enterprise
- Website
- www.siteminder.com
Mission
Give accommodation providers — from boutique hotels to large chains — full control over their distribution, marketing, bookings, and payments through a single commerce platform.
Recent activity
- Jan 2026pressSiteMinder published data showing FITUR 2026 drove hotel bookings in Madrid with rates reaching up to €443, highlighting its demand-tracking capability. tracxn.com
- Jan 2026pressSiteMinder won multiple 2026 HotelTechAwards as the company marked its 20th anniversary. zoominfo.com
- 2025pressSiteMinder announced FY25 financial results, highlighting ability to deliver on commitments to customers, partners, and investors. linkedin.com
- May 2025leadershipAlessia Candido joined SiteMinder. tracxn.com
- 2025productWego announced a partnership with SiteMinder to expand hotel distribution options. linkedin.com
- 2025productSiteMinder released its Changing Traveller Report 2026, based on 130 million hotel reservations, with a dedicated AI focus chapter. linkedin.com
- 2025pressSiteMinder revealed categories for its Partner Awards 2026, recognising top performers across its global partner ecosystem. linkedin.com
Key people
Named individuals at the firm. We don't expose direct email or phone — use their LinkedIn for outreach.
- Sankar Narayan · CEO
- Alessia Candido · Employee (joined May 2025)
- Mike Ford · Founder
- Trent Innes · Chief Growth Officer
Sources
Other companies in Australia
- Canva · Design SaaS, Sydney
Frequently asked
What is SiteMinder?+
SiteMinder (ASX: SDR), a hospitality SaaS company, was founded in 2006 and is headquartered in Sydney, Australia. It runs the leading hotel commerce platform, supporting over 39,000 hotels across 160 countries and processing more than 120 million reservations worth over US$50 billion annually.
Where is SiteMinder headquartered?+
SiteMinder is headquartered in Sydney, Australia.
When was SiteMinder founded?+
SiteMinder was founded in September 2006 by Mike Ford, Mike Rogers.
What sectors does SiteMinder operate in?+
SiteMinder focuses on saas, enterprise. They primarily operate in these sectors.
Who is the CEO of SiteMinder?+
Sankar Narayan is the CEO of SiteMinder.
How do I prepare for a meeting with SiteMinder?+
Brief generates a structured pre-meeting briefing on any person at SiteMinder — quick read, recent activity, points of view, and conversation openers tailored to what you sell. Sign in to get personalised openers for your product.
Meeting with someone at SiteMinder?
Brief generates a structured pre-meeting briefing on any person in seconds.
Try Brief →Generated by briefthecall.com from public web sources on May 27, 2026. Each claim is linked to its source above.