Seed-stage VC, UK

Ada Ventures

Venture capital firm · London · Founded 2018

Quick read

Ada Ventures is a pre-seed and seed-stage inclusive venture capital firm, co-founded in 2018 and headquartered in London, UK. It invests £250K–£1.5M in European tech founders across three themes: climate equity, healthy ageing, and economic empowerment. The firm's 'Inclusive Alpha®' thesis holds that backing overlooked founders in underserved markets generates superior returns.

Key facts

Founded
2018
Founders
Matt Penneycard, Francesca Rea
Employees
10-20
Sectors
generalist, climate, healthcare, fintech
Website
www.adaventures.com

Investment thesis

Ada Ventures backs overlooked founders building technology businesses across climate equity, healthy ageing, and economic empowerment, investing £250K–£1.5M at pre-seed and seed stage. The firm calls its approach 'Inclusive Alpha®', arguing that a more inclusive sourcing and selection process surfaces better founders and produces stronger returns.

Recent activity

  • Feb 2026investment
    Portfolio exit: Alvie Health was acquired, marking Ada Ventures' latest exit as of February 26, 2026. cbinsights.com
  • Jan 2026investment
    Portfolio company Boundless was acquired by Payoneer, with Seedcamp and FYRFLY Venture Partners among co-investors. uk.linkedin.com
  • Dec 2025press
    Ada Ventures featured in ImpactAlpha article 'Finding alpha in inclusive tech', profiling the firm's inclusive investment approach. cbinsights.com
  • Nov 2025product
    Ada Ventures launched 'Deck Genius', an AI-powered tool giving founders VC-level pitch deck feedback. cbinsights.com
  • Sep 2025investment
    Ada Ventures co-invested in Toothfairy's €8.4M raise to expand its on-demand dentist platform. tracxn.com
  • Aug 2025investment
    Ada Ventures participated in Interhuman AI's €2M pre-seed round alongside Antler and Danmarks Eksport og Investeringsfond. tracxn.com
  • 2024fundraise
    Closed Fund II at £63M ($80M), oversubscribed, focused on climate equity, healthy ageing and economic empowerment. Fund was already deploying capital at close. uk.linkedin.com
  • 2024leadership
    Dorothy Chou, Director of Policy & Public Engagement at Google DeepMind, joined as Venture Partner in AI. Jasmin Thomas also joined as Venture Partner for community-driven investing. medium.com

Notable investments

Key people

Named individuals at the firm. We don't expose direct email or phone — use their LinkedIn for outreach.

  • Matt Penneycard · Co-founding Partner
  • Francesca Rea · Co-founding Partner
    LinkedIn
  • Anjali Bhatnagar · Investor
    LinkedIn
  • Dorothy Chou · Venture Partner (AI)
  • Jasmin Thomas · Venture Partner

Sources

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Frequently asked

What is Ada Ventures?+

Ada Ventures is a pre-seed and seed-stage inclusive venture capital firm, co-founded in 2018 and headquartered in London, UK. It invests £250K–£1.

Where is Ada Ventures headquartered?+

Ada Ventures is headquartered in London, United Kingdom.

When was Ada Ventures founded?+

Ada Ventures was founded in 2018 by Matt Penneycard, Francesca Rea.

What sectors does Ada Ventures invest in?+

Ada Ventures focuses on generalist, climate, healthcare, fintech. They primarily invest in these sectors.

How do I prepare for a meeting with Ada Ventures?+

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Generated by briefthecall.com from public web sources. Last updated June 5, 2026. Each claim is linked to its source above.

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